On Thursday, October 10, ARYZTA North America announced the appointment of two senior executives. The global company specializing in frozen bakery goods has hired Christine Prociv and Tuan Nguyen to Vice President positions.

Christine Prociv joins ARYSTA as its Vice President of Marketing & Innovation to lead the La Brea Bakery brand and overall Innovation for ARYZTA North America. Prociv has over 20 years of experience at Kraft Foods and ConAgra in senior positions, and for the last eight years has serve as President of Innovation Station, a consulting firm she co-founded.

Tuan Nguyen re-joins ARYZTA North America at its Vice President of Procurement, a position he held from 2016 to 2018 before taking a brief leave. Nguyen has close to 20 years of experience with Procter & Gamble, Booz & Company, and Coca Cola.

“We are excited to add such high caliber executives to our team to help lead us in the future,” says Dave Johnson, CEO of ARYZTA North America.