Famous for its original tie-dye cupcake flavor, Baked by Melissa is introducing a full collection of loungewear inspired by that same color scheme.
The bite-sized cupcake bakery’s vintage-inspired apparel was designed by founder Melissa Ben-Ishay and reflects her love of the 1960s and 1970s. Each item features custom dying and hand-drawn lettering inspired by the psychedelic font characteristics of the era and screen printed with special fading and distressing technique to achieve that vintage, worn-in aesthetic.
The limited-edition tie-dye collection includes t-shirts, sweatpants, sweatshirt, and ultimate bundles that come with a 25-pack of Baked by Melissa’s Latest & Greatest cupcakes that feature the original tie-dye flavor.
“Stay home and get cozy, because Baked by Melissa’s first-ever tie-dye loungewear is finally here! We’ve been working long and hard to develop three cozy knits that we know you’re gonna love,” the bakery says.
Based in New York City, Baked by Melissa delivers its mini cupcakes nationwide, available through online ordering.