The heat of the summer is still quite prevalent around the country, but that hasn’t stopped Americans from thinking about the upcoming fall season, with its cooler weather and unique traditions. Cream liqueur company Baileys is encouraging Americans to celebrate fall early this year with the launch of its new, limited-edition Baileys Apple Pie Irish Cream Liqueur, an indulgent take on the classic seasonal dessert.
Baileys Apple Pie blends the classic flavors of freshly baked apple pie and creamy vanilla ice cream with hints of cinnamon and spice for a truly unique Baileys taste experience this upcoming season. The company is marketing the product as the ideal inclusion in Friendsgiving celebrations, which have risen to prominence in recent years.
To promote this new apple pie flavor, Baileys has partnered with home delivery service Cocktail Courier and celebrity pastry chef/TV personality Zac Young to curate a Baileys Apple Pie Friendsgiving Kit in celebration of the taste of apple pie a la mode. The kit features everything needed to make The Apple of My Chai cocktail, an indulgent spin on a chai tea latte, along with Baileys Apple Pie Cookies – a unique take on a mini apple crumb pie featuring warmly spiced cookies infused with a Baileys Apple Pie filling and topped with oat crumble.
“Apple pie is a timeless, nostalgic American treat meant to be shared among loved ones,” says Stacey Cunningham, director of liqueurs at Diageo, which includes Baileys in its brands portfolio. “With the launch of Baileys Apple Pie, we hope to provide consumers with a convenient way to experience this familiar comfort. We encourage consumers to celebrate the ‘season’ responsibly and enjoy the indulgence of Baileys Apple Pie with friends and family.”
The Baileys Apple Pie Friendsgiving Kit is now available nationwide for purchase on www.cocktailcourier.com. The kit can also be sent to friends and family to encourage them to celebrate the ‘holiday’ early this year. Bottles of the limited-edition Baileys Apple Pie are available nationwide while supplies last wherever spirits-based beverages are sold for a suggested retail price of $24.99 for a 750ml. bottle.