Krispy Kreme Doughnuts is looking to give customers a sweeter way to trick-or-treat where they can safely be sweet to others while treating themselves.
The doughnut chain’s “Sweet-or-Treat” Saturdays, taking place every Saturday from October 10 through Halloween, will offer a $1 Sweet-or-Treat dozen for customers to give to family, friends or neighbors with the purchase of any dozen. Each Sweet-or-Treat Original Glazed dozen is individually wrapped and includes a special edition Jack-o’-Lantern Doughnut.
Additionally, Krispy Kreme is introducing its new Scary Sweet Monster Doughnuts, available starting Monday, October 5. The sweet takes on classic Halloween monsters include:
- Frank Monster Doughnut – A doughnut filled with Original Kreme, dipped in green icing and decorated like a classic monster with icing, sprinkles and pretzel piece bolts
- Drake Monster Doughnut – A doughnut with raspberry filling, dipped in light purple icing and decorated like a classic monster with icing and sugar piece eyes
- Wolfie Monster Doughnut – An Original Glazed doughnut dipped in chocolate icing and decorated like a werewolf with Chocolate Kreme, a sugar piece face and cinnamon sugar cereal ears
“This Halloween, we're trading scary for sweet and helping fans create new ways to safely enjoy the season,” says Dave Skena, chief marketing officer for Krispy Kreme. “Instead of asking for sweet treats, let’s give them away to all the neighbors, family and friends we appreciate so much. It’s not a normal Halloween, but that doesn’t mean we can’t make it a sweet one.”
On Halloween, Krispy Kreme is also offering guests a free doughnut of choice when they wear a costume to participating US locations or drive-thrus.