Premium vanilla extract and flavor brand Nielsen-Massey Vanillas has unveiled its Bake to Share Sweepstakes, offering a chance to win a Flavor Pack of 13 of its most popular vanilla extracts, paste and flavors just in time for holiday baking.

Open to Instagram users only, the sweepstakes runs through December 31, 2020.  Participants can enter by uploading a photo to their public profile that shows what they are baking during the holiday season, using hashtag #NMVBaketoShare. Photos posted through December 31 are eligible, and there is no limit to the number of times a person can enter.

The sweepstakes prize consists of a selection of 13 of Nielsen-Massey’s most popular vanilla extracts, paste and flavors (approximate retail value of $215). Each winner will have the opportunity to choose a friend or family member to receive the same prize pack. One winner will be selected per month, offering two opportunities to win between November and December. 

Interested individuals can find the official sweepstake rules at Nielsen-Massey’s website.