Panera and Pepsi are collaborating to offer consumers a virtual pizza party during this unprecedented time. Through December 20, the two brands will spread cheer by awarding 1,000 lucky winners a $50 Panera e-gift card towards Panera’s new Flatbread Pizza and Pepsi pairing.
For a chance to win, pizza lovers must post a virtual party selfie (fancy up top, pajamas on the bottom) to Twitter or Instagram tagging #PaneraPepsiSweepstakes, @PaneraBread and @Pepsi. From December 11 to December 20, 2020, 100 winners will be selected each day to receive a $50 Panera e-gift card.
“With many people celebrating the holidays differently this year, we are excited to deliver some laughter with a fun, virtual celebration in partnership with Pepsi,” says Eduardo Luz, Panera chief brand & concept officer. “Our new Flatbread Pizzas and Pepsi are a classic pairing – and delivery from Panera makes it easy to set a date and virtually gather with friends to celebrate, on us.”
“We’re thrilled to partner with Panera to celebrate the resilience, creativity and virtual gatherings among extended families and friends,” says Scott Finlow, PepsiCo Foodservice chief marketing officer. “Plus, pizza parties are fun and Panera’s Flatbread Pizza is better with Pepsi.”
Panera recently entered the pizza category with the introduction of its flatbread pizzas. They are expertly crafted from Panera’s pantry of clean ingredients and come in Cheese, Margherita and Chipotle Chicken & Bacon flavors.