Warm cookie delivery bakery concept Tiff’s Treats has announced that its founders, Tiffany and Leon Chen, have signed a book publishing deal with Harper Horizon, an imprint of HarperCollins. The book will tell the unlikely story of how the two took Tiff’s Treats from $20 and a college apartment kitchen to a rapidly growing brand with millions of customers and $85 million in funding.
The Chens will give a behind-the-scenes look at how they built their unique on-demand delivery concept while balancing college classes, marriage, children and much more. Additionally, the Chens will share homemade versions of some of their recipes, inspired by Tiff’s Treats’ most popular Flavors of the Week.
“We are very excited to work with Harper Horizon to bring you the story of Tiff’s Treats!” says Tiffany Chen, co-founder and president of Tiff’s Treats. “From 19-year-old college students starting in our apartment kitchen to where we are today—over 1,600 employees and 64 locations and growing—Leon and I can’t wait to share with you all of the highs, the many lows and plenty of misadventures along the way.”
“At Horizon we look to partner with authors who share the mission and values of our imprint: hard work, collaboration and a willingness to dream big and give back,” says Andrea Fleck-Nisbet, publisher of Harper Horizon. “Tiff and Leon embody all of these characteristics – and more. We are proud to be partnering with them on their first book project.”
The book is scheduled for release in early 2022, with pre-orders starting this year. The Chens say they hope their experiences will motivate others in pursuit of their big dreams.