Krispy Kreme Doughnuts is shaking up the retail ice cream category on the first day of summer by introducing Original Glazed Soft Serve Ice Cream. Available in shakes, cones and cups, Original Glazed Soft Serve Ice Cream is being offered initially in 10 US markets.
Original Glazed Soft Serve is made with ingredients from Krispy Kreme’s Original Glazed Doughnut recipe, including its iconic glaze flavor, as well as real whole milk.
The lineup includes seven shakes, hand-spun and flavored like Krispy Kreme’s fan-favorite doughnuts, led by the Original Glazed. In addition, fans can enjoy three flavors of Original Glazed Soft Serve offered in cups and waffle cones that are handmade with Krispy Kreme’s proprietary doughnut mix and Original Glaze flavor. Even the toppings and inclusions are “original,” some made from dehydrated Original Glazed doughnuts.
Original Glazed Soft Serve offerings include:
- Shakes: Original Glazed, Strawberry Iced Sprinkled, Chocolate Iced, Lemon Filled, Cookies & KREME, Birthday Batter, and Coffee & KREME
- Cups and Waffle Cones: Original Glazed, Strawberry Iced Sprinkled and Chocolate Iced
- Toppings and Inclusions, including Original Glazed doughnut pieces
“The introduction of Original Glazed Soft Serve Ice Cream is a big day for Krispy Kreme and our fans,” says Dave Skena, Krispy Kreme chief marketing officer. “Our fans love Krispy Kreme doughnuts, and they also love rich, creamy, ice cream. We’re confident their love of ice cream and for Krispy Kreme is going to go to an entirely new level after they experience these deliciously unique shakes, cones and cups. We’re thrilled to begin our rollout on the first day of summer.”
The original 10 markets to offer Krispy Kreme Original Glazed Soft Serve Ice Cream are: Charlotte, Greensboro and Winston-Salem in North Carolina; Greenville, South Carolina; Norfolk and Newport News, Virginia; Charleston, West Virginia; Nashville and the Tri-Cities area in Tennessee, and San Antonio, Texas. Krispy Kreme shops in Mobile and Southwest, Alabama; Tampa, St. Petersburg and Pensacola, Florida; New Orleans; Branson, Missouri; and Wichita, Kansas will soon begin offering Original Glazed Soft Serve.