Starbucks and DoorDash have announced the expansion of their partnership with new delivery service launching Tuesday, January 17 in Northern California, Texas, Georgia, Florida and other select markets. Delivery coverage will expand to additional markets over the coming months, with full nationwide availability anticipated in all 50 states by March 2023.
This expansion follows a successful pilot program in Atlanta, Houston, and Sacramento, and additional market expansion in Seattle, Portland, and New York City last year. As the largest local commerce platform in the country, DoorDash provides a delivery platform to enable increased, convenient access to Starbucks nationwide.
“As customer behaviors evolve, we continue to innovate the Starbucks Experience to connect with them through meaningful and valuable digital experiences. Our partnership with DoorDash allows us to provide our customers with another convenient way to enjoy Starbucks wherever they are,” says Brooke O’Berry, Starbucks senior vice president of digital experiences. “Delivery continues to represent a significant growth opportunity for Starbucks, and we’re excited to reach more customers by partnering with DoorDash, a company known for their best in-class service.”
Key features of the delivery program include:
- Orders placed through the DoorDash platform will be delivered by an extensive network of Dashers, designed for expedient and secure delivery so customers can enjoy their Starbucks beverage and food promptly. Customers can track their orders through DoorDash from preparation to drop-off.
- Starbucks has developed packaging solutions to help ensure the quality of hot and cold menu items including stickers for beverages to avoid spilling, tamper evident packaging and delivery-specific cup holders.
- Starbucks will offer approximately 95 percent of its core menu items on DoorDash, and just as they would at Starbucks, customers can customize their orders within the DoorDash app, including the ability to choose the amount of syrup, type of milk and espresso roasts.
“Our partnership with Starbucks connects even more neighborhoods across the United States with their favorite beverages and bites,” says Sanjay Kotte, DoorDash head of strategic partnerships. “When you combine the exceptional quality of Starbucks handcrafted beverages and food with the logistics power and geographic scale of DoorDash, the result is extraordinary for coffee lovers nationwide.”
