With awards season in full swing, General Mills Foodservice has announced an exciting contest of its own to celebrate the restaurants where biscuits play a starring role on the menu. The Biskies Contest gives chefs, owners and employees of commercial restaurants the chance to win up to $20,000 for their unique biscuit creation in the categories of entrée, side or dessert.
From February 1 to March 31, 2023, the contest will accept submissions for original recipes that use Pillsbury’s new Southern Style Unbaked Biscuits and two or more additional ingredients. Participants are simply required to upload a photo of their original biscuit recipe to enter, showcasing how biscuits shine on their menus. The contest will award one Grand Prize Winner, who will receive $20,000, and three Runner-Up Winners (one for each category: entrée, side dish and dessert), who will each receive $5,000.
“Whether they are center of the plate as part of an entrée or playing a supporting role as a side or dessert, biscuits are often a central character on restaurant menus and deserve their time in the spotlight,” says Shayna Becker, marketing manager for the Restaurant Channel at General Mills Foodservice. “The Biskies celebrate and award restaurants that are using biscuits in new and creative ways across their menus to wow their patrons and get rave reviews.”
General Mills Foodservice created the contest in conjunction with the introduction of Pillsbury’s newly improved biscuits. Pillsbury Southern Style Unbaked Biscuits, a staple on menus for decades, give restaurants a low-labor way to bake up light and fluffy biscuits with superior taste and consistent quality.
“We are constantly looking for ways to make our best products even better and are proud to offer this newly improved biscuit with mouth-watering flavor and texture, which we know are two of the top reasons consumers are tempted to eat biscuits,” says Becker, citing a nationwide survey conducted online by The Harris Poll and commissioned by General Mills Foodservice among over 2,000 Americans last fall. “We also learned that biscuits are a top comfort food, with nearly three-quarters of consumers saying they would order a biscuit if offered as a side when eating out or ordering takeout.”
The entries for The Biskies Contest will be reviewed by General Mills Foodservice’s team of culinary professionals, Chefs of the Mills, who will select three Category Finalists for each recipe category. The finalists will then be featured on General Mill Foodservice’s website and social media channels in April for a public vote to determine the final Grand Prize and Runner-Up Winners. Final winners will be announced on May 17, 2023.
Full Biskies Contest details, including entry requirements, official contest rules and regulations, can be found at General Mills Foodservice’s website.