Insomnia Cookies has introduced a new limited-edition cookie made in collaboration with tbh (To Be Honest), a hazelnut spread brand co-founded by Stranger Things actor Noah Schnapp.
The Banana Crepe Filled Deluxe made with tbh features banana flavored deluxe dough mixed with chocolate chunks and filled with tbh hazelnut spread. tbh has rich chocolate hazelnut flavor with 50 percent less sugar, more protein and no palm oil.
To celebrate the partnership, Noah Schnapp has hand-selected his favorite Insomnia cookies to curate tbh Packs that are also available in stores and through nationwide shipping. The packs include Classic cookie flavors like Chocolate Chunk, M&M’s, Double Chocolate Chunk and Peanut Butter Chip, plus Deluxe treats like a Chocolate Chip brownie, S’mores and Salted Caramel cookies and the limited-edition Banana Crepe Filled Deluxe made with tbh.
The limited-edition cookie and curated tbh Packs are available at all of Insomnia’s 235+ locations nationwide, for local delivery and via nationwide shipping now through May 21 (or while supplies last).
“I couldn’t be more thrilled to partner with tbh to deliver our latest warm, delicious creation to Insomniacs,” says Seth Berkowitz, founder and chief executive officer of Insomnia Cookies. “Our two brands have a lot in common, both started by University of Pennsylvania students, and prove that when you use your imagination and push boundaries, great products are born.”
“I’m so excited to announce this collaboration with Insomnia Cookies, another iconic, crave-worthy brand that was also founded by a University of Pennsylvania alumnus,” says Noah Schnapp. “Together, we’ve created what we’re confident will be the snacking world’s newest obsession, offering our fans the perfect combination of deliciousness and convenience, consciously.”