Fruit d’Or, a North American leader in growing, harvesting and processing organic cranberries and wild blueberries, will feature its entire Better-For-You portfolio, including two new ingredients, during IFT FIRST 2023, taking place July 16-19 in Chicago.

“IFT is our biggest show of the year. We are excited to talk with the R&D and innovation managers at the beginning of their product development cycle because they are the ones innovating with our products. We look forward to hearing their reactions to our better-for-you portfolio,” says Fruit d’Or vice president of business development Sylvain Dufour.

IFT FIRST 2023 attendees can stop by booth ##S1751 to sample these better-for-you ingredients:

• Unsweetened and soft gems (no sugar added, fiber-enriched, organic): Fruit d’Or unsweetened and soft cranberries contain no added sugar. For a soft and moist texture, the berries are infused in a soluble fiber which increases the fruit’s fiber content. Applications include trail mixes, bakery products, cereals and bars, and snacks.
• Crunchy blueflakes (NEW) and cranflakes (organic, clean label, no sugar added): Only one ingredient, just fruit with a satisfying crunch. The berries retain all their benefits and natural goodness, including polyphenols. Applications include confectionary, granola, energy bars, cold cereals and tea/herbal tea.
• Cranberry and wild blueberry 100% fruit powders (no added sugar, antioxidants, clean label, organic): With no added sugar, preservatives, flavor, additives or fillers, these powders are concentrated deliciousness. It takes 37 pounds of cranberries to produce a single pound of 100% fruit powder. These whole fruit powders contain polyphenols and anthocyanins. Applications include dairy, energy bars, bakery, smoothies and confectionery.
• Cranberry seeds and dry seed extract (upcycled and sustainably sourced, clean label, organic): The distinctively red, crunchy little seeds are upcycled from Fruit d’Or’s cranberry production, making them a sustainable choice. The seeds and dry seed extract provide protein, fiber plus omega-3 and omega-6. Applications include energy bars, bakery, confectionery and cereals.

“We have fine-tuned our processes to bring out all of the natural goodness of the fruit,” Dufour says. “Our products contain zero additives, preservatives, added sugar, flavors, colors or GMOS. With demonstrated authenticity, purity and effectiveness, the quality of Fruit d’Or’s products is something our customers can trust.”