PR Restaurants, LLC/Panera Bread, the leading franchisee of Panera Bread in New England, opened its newest bakery-café yesterday at 121 Brookline Avenue steps away from the Boston Red Sox franchise’s ballpark, Fenway Park.
This location is Panera’s 41st bakery-café in Massachusetts and 61st across New England. The new 4,500 square-foot restaurant serves food made with responsibly raised proteins and freshly prepared with Clean ingredients – food that does not contain the artificial preservatives, sweeteners, flavors and colors from artificial sources set forth on Panera’s No-No list served in US bakery-cafes.
The Brookline Avenue bakery-café offers Fenway area residents and visitors the all-new Panera Bread menu complete with 20 new updates which include 9 delicious new items and 12 enhanced classics. The menu offers guests better value through enhanced portions and lower price points, while also being easier for guests to navigate.
“We are thrilled to announce the grand opening of our newest Panera bakery-café on Brookline Avenue, just a block away from historic Fenway Park,” says Mitch Roberts, chief executive officer of PR Restaurants. “We are proud to bring Panera's warmth and comfort to the Fenway and its surrounding neighborhood, which has experienced such a vibrant and exciting revitalization in recent years.”