For the first time ever, butter pecan and cookie dough have cracked America’s top five favorite ice cream flavors. In celebration of National Ice Cream Day on Sunday, July 21, the International Dairy Foods Association (IDFA) has shared what American consumers are saying about their favorite ice cream and frozen novelty treats.
According to a recent IDFA and Morning Consult survey, 97 percent of Americans love or like ice cream. While traditional ice cream flavors still dominate IDFA’s list, newer flavors like butter pecan and cookie dough are shaking up the top five.
The top 5 flavors among the general American public in 2024:
- Vanilla
- Chocolate
- Strawberry
- Butter Pecan
- Cookie Dough
The top 5 flavors among the general American public in 2022 were:
- Chocolate
- Cookies N’ Cream
- Vanilla
- Strawberry
- Chocolate Chip
“It’s always a great time to celebrate ice cream,” says IDFA president and chief executive officer Michael Dykes, D.V.M. “Not only is it America’s favorite frozen treat, but ice cream also supports nearly 30,000 jobs and pumps $11.4 billion into our nation’s economy each year according to IDFA’s Dairy Delivers data. This Sunday, join us in celebrating National Ice Cream Day with a cone, pint, or half-gallon of your favorite flavor and know that you’re also supporting dairy farmers and manufacturers across this great nation.”
More of the survey’s results can be found at the IDFA’s website.
