Grammy-award winning artist Kid Cudi also happens to be a self-professed funnel cake connoisseur, and now he’s partnering with Bisquick to bring the carnival feeling home with the limited-edition Cudi’s Funnel Cake Mix.
“Funnel cakes always take me back to summertime as a kid growing up in the Midwest and going to local carnivals and state fairs. Partnering with Bisquick on this was a no brainer, they really helped my vision come to life,” says Kid Cudi. “I wanted to inspire fans to lean into that creativity and bring that nostalgic taste of the fair right into their home.”
The exclusive fair-themed collectible box features bright and nostalgic designs with Kid Cudi and his dog Nino at the fair. The same design is also available on a unique collection of merch — including T-shirts, plates and aprons, all created by Kid Cudi.
“Whether it’s at the state fair, the county carnival or at the pier, summer isn’t complete until you’ve had a funnel cake. We love sharing Kid Cudi’s enthusiasm for this treat and are excited to announce this limited-edition mix to help families everywhere extend the fun-filled spirit of summer with iconic funnel cake flavors at home,” says Jenny Jonker, brand experience manager at General Mills.
The limited-edition Cudi’s Funnel Cake Mix and merch will be available for purchase for a limited time only while supplies last exclusively on Kid Cudi’s website, starting Friday, August 23 at 9 am PST.