This National Coffee Day, Starbucks is celebrating by hosting an exclusive, intimate event unlike anything before.
On Sunday, September 29, the company will bring together coffee-lovers, music devotees and communities across the country by partnering with music duo Sofi Tukker to host a special Twitch livestream DJ set, “At Home With Sofi Tukker.” Audiences are invited to enjoy a Sunday morning at home with loved ones over coffee and music.
The free, two-hour set (10 am to 12 pm PST / 1-3 pm EST) invites communities to connect over a blend of music inspired by coffee roast pairings in partnership with Twitch and its newly launched DJ Program, a first-of-its kind offering that makes it possible for DJs to create live communities around music. Starbucks is the first brand to partner with Twitch via the new platform to bring a live DJ set to audiences across the country.
Starbucks is also offering an exclusive National Coffee Day deal through Amazon. When customers spend $50 on Amazon, they get $10 off eligible Starbucks coffee at-home products—including Pike Place Medium Roast ground coffee, Starbucks flavor variety K-Cup® pack, Starbucks VIA® Instant Colombia coffee packets, Starbucks iconic Pumpkin Spice Cold Brew Concentrate and more.