The ‘2024 Paris Baguette Franchise Convention’ took place from August 5-7 in Las Vegas, and was designed to improve communication and networking among franchisees.
The bakery café chain launched a new and improved mobile app, online ordering experience and rewards program allowing guests to bank points and spend as they'd like.
This year’s collection marks a celebration of tradition and innovation, offering a journey through flavors and craftsmanship synonymous with the essence of the Mid-Autumn Festival.
Starting in August, in Petaluma, California, the chain is leading a city-wide collaborative reuse project to make reusable cups the default option for to-go drinks.