The chain is kicking off the warm weather months with a brand-new lineup of seasonal treats.

The bakery-cafe chain looked to drive menu innovation and future LTOs with the competition.

All guests will receive one free surprise product from participating Pretzelmaker stores on Tuesday, April 26, no purchase necessary.

The doughnut chain is bringing the taste of cereal milk to its iconic glaze for the first time ever, beginning April 25th.

The soft pretzel brand plans to give away more than 150,000 pretzels on Tuesday, April 26.

The bakery-cafe chain is thanking its customers by launching a giveaway for a chance to win second row tickets to a Coldplay concert taking place in Houston, Texas in May.

Since Le Macaron first began franchising in 2012, it has rapidly expanded with more than 63 locations.

Pretzel Perks rewards members can take advantage of a special offer on Tuesday, April 26.

The Unlimited Sip Club includes all self-serve coffee and tea, new Panera Charged Lemonades and Pepsi-Cola products.

The popular flavor has been removed from the chain’s weekly rotating menu.