The new lineup includes officially licensed Crumbl Cookies costumes inspired by the brand's classic Pink Sugar Cookie and iconic packaging.

Beginning Wednesday, October 12, guests can enjoy the full flavors of the season with the Dunk-o-Lantern Donut, Spider Donut and Peanut Butter Cup Macchiato.

The French-Asian bakery café chain was recently named to Franchise Times’ Annual Top 500 Franchises Report, marking the brand’s first time occupying a spot on the prestigious list.

The donut chain has added haunting flavors to the menu through October 31.

The chain has once again transformed into “Krispy Skreme” for the Halloween season, celebrating with an all-new Haunted House Collection and special deals throughout October.

The bakery-café brand is also poised to meet, if not exceed, its goal of 56 units opened in 2022.

Throughout the month, participating locations will sell Pink Out Palmiers, the bakery-café brand’s signature pastry with a pink drizzle, to bring awareness to the cause and raise funds.

Franchise Dictionary Magazine annually selects 50 women nationwide who are disrupting the franchise industry. This year's list includes Le Macaron co-founder Rosalie Guillem.