MyWebGrocer, the leading provider of digital grocery solutions, announced they will power online grocery services for Price Chopper’s Niskayuna location in Schenectady, New York. Services will include their ecommerce platform and digital advertising program.

With MyWebGrocer’s online shopping solution, Price Chopper customers will be able to purchase groceries from their computer. When an order has been placed, shoppers can either pick it up at the store or have their order delivered to their home, saving the consumer hours of time from their busy schedule.

Curt Alpeter, Executive Vice President for MyWebGrocer, says “We are excited to partner with Price Chopper to bring their customers a more personalized and customized shopping experience on the web, and introduce to them a new level of convenience in grocery shopping. Customers will have the ability to tailor their shopping experience to their individual needs, and I expect that Price Chopper will see an increase in customer loyalty and a lift in sales due to this new capability.”

Jon Strom, Price Chopper VP of Business Development, commented, “Price Chopper is always looking for ways to help our customers save. In this case, online shopping will save them a great deal of time. We also believe this new way of shopping will help our customers in their daily lives.  Online shopping is taking hold nationwide and growing faster than 20% per year. It was a natural fit for us to offer this value added service to our customers and to partner with MyWebGrocer.”

Price Chopper joins 112 other grocery retailers that use MyWebGrocer services, available at MyWebGrocer.com.