The Giving Pies, a small Black-owned business in San Jose, California, witnessed an overnight surge in sales after word spread on social media that it lost out on thousands of dollars from a canceled Tesla order, according to a Fox Business report.
The report noted that Elon Musk’s company had reimbursed the pie shop for expenses it lost after Tesla placed an order for 2,000 mini pies to the tune of $6,000 in February. Now business is booming.
Owner Voahangy Rasetarinera told FOX Business that her shop typically served 30 to 40 guests per day. After her issue with Tesla went public, there are upward of 200 people that are stopping by on a daily basis to show their support.
On Friday alone, she recalled selling over 1,000 pies, which is well more than normal for the small business. "It was crazy," Rasetarinera said.
The bakery owner says food is her “love language.” She started the business years ago to help her community.
“I wanted to make a difference in the world. That's when I decided that parts of the profit will go to a program close to my heart: the E-sports program,” Rasetarinera said. “I was able to raise money for E-sports and will continue to help them as much as I can. I love also doing fundraiser for local schools. So if you're ready to have your pie and eat it too and help me pie-it-forward, go to our Menu and order your pies! You'll discover that eating dessert has never felt so good!”