Dawn Food Products Inc. announces its launch of a certified gluten-free product line that includes two cake bases, two creme cake bases and cookie base. The company plans to introduce the new products at the 2013 International Baking Industry Exposition (IBIE) October 6 to 9 in Las Vegas, Nevada.
“We are excited to provide a delicious solution that offers our customers the opportunity to grow their business by creating gluten-free foods with unmatched quality, superior flavor and versatility,” said Traci Maginn, Marketing Manager Dawn Foods. “Gluten-free is a hot consumer trend, and with these new certified gluten-free products, Dawn can assist our customers in serving delicious baked goods that are gluten-free.”
Dawn Gluten-Free Creme Cake Bases are extremely versatile and can be used to create muffins, loaf cakes, ring cakes and much more. Available in vanilla and chocolate flavors, they exhibit the superior flavor, volume and texture expected from a traditional Dawn creme cake. This product comes in 25- and 50-pound bags with a 12-month shelf life.
Dawn Gluten-Free Cake Bases, available in white and extra-dark devil’s food flavors, make moist cakes with a tight crumb that cut well and decorate easily. The cake bases produce superior taste and is available in 25-pound bags, with a 12-month shelf life.
Dawn Gluten-Free Cookie Base creates a wide variety of gluten-free cookies such as chocolate chip and peanut butter, when sugar, butter, water and inclusions are added in the mixing bowl. These cookies have a chewy texture and rich flavor. Available in a 25-pound bag, the product has a 12-month shelf life and is freeze/thaw stable.
The new U.S. FDA definition of gluten-free requires that a food contain less than 20 parts per million (ppm) of gluten. All three Dawn Foods gluten-free products are certified to be less than 10 ppm. Dawn Foods is also working with the nonprofit National Foundation for Celiac Awareness (NFCA) in preparing foodservice professionals to meet gluten-free needs.
According to Mintel, sales of gluten-free food have grown by 27 percent from 2009 to 2011. While only 1 percent of the population eats a gluten-free diet after being formally diagnosed with Celiac disease, another 5 to 10 percent suffer from gluten sensitivity or intolerance. However, according to a March 2013 NPD Group Report, approximately 33 percent of consumers report wanting to cut back or avoid gluten in their diets for the perceived health benefits. As a result, many consumers are searching for great-tasting gluten-free options.
Dawn Foods is dedicated to reliably delivering these gluten-free ingredients to its customers through its expansive distribution network. Its unparalleled customer service supports a wide range of bakery products and customized solutions that help a business grow. To learn more, visit Dawn Foods in booth 5811 at the IBIE Show or visit www.stirringupsuccess.com.
About Dawn Foods
For more than 90 years, Dawn’s dedicated team members, outstanding products and valued customers have made the Dawn name synonymous with excellence. American-owned and family operated, Dawn currently supplies a complete line of quality, consistent mixes, bases, icings, glazes, fillings, frozen dough, par-baked and fully baked products, and equipment to the food industry worldwide. Dawn and its expansive Dawn Distributors Advantage® network enable the company to better serve customers through the buying power of more than 40 facilities across North America.
For further information, please visit www.dawnfoods.com.
