Bakeries and foodservice chains across the country are bolstering their menus by capturing the flavors of the season.

The bakery chain is getting into the season with the launch of its limited-edition collection.

The new cookie is made with real ube halaya (a purple yam jam), house-made ube buttercream, pure ube extract and a sprinkling of toasted ube cookie dough.

In celebration of World Stroopwafel Day, the partnership has also lined up a fleet of themed bikes to deliver free stroopwafel samples and cupcakes throughout the city to the public.

National Cinnamon Roll Day takes place on Friday, October 4.

Guests can enjoy a free medium hot coffee or cold brew with any purchase in-store or online Sunday, September 29. 

The bakery chain's first Seattle, Washington location is part of a record year in 2024.

The chain is also offering BOGO $2 Original Glazed Dozens on Sunday, Sept. 29.

The New York City artisan bakery is offering a Shokupan sandwich loaf, seeded pullapart roll and burger bun to give professional and home chefs new ways to use milk bread.

Customers who purchase a special Maroon 5 doughnut on Sept. 27 and find a pink ticket in their doughnut will win a pair of concert tickets to see the band at Dolby Live in Las Vegas on Oct. 12.