The chocolate category is performing well, with growth of approximately 4% in measured channels for the first half of the year. While take-home products are driving outsized growth, instant consumable products are also growing.
As bakers and pastry chefs look forward, the handwriting is on the wall for the chocolate industry for adapting to the new economy, which has been forced by economic challenges brought on by the cruel effects of the COVID-19 pandemic.
As Black Friday, Small Business Saturday and Cyber Monday approach later this month, the holiday shopping season will be a big one for small businesses.