In his role, Chris Latta will be responsible for driving ideation and commercialization of new solutions to market.

The brand's two new product lines are available at select retailers nationwide.

The AP380 Label Applicator is designed to streamline the label application process on round or cylindrical containers, offering increased speeds and new features.

Celebrity pastry chef Zac Young will be serving up customizable donuts and signature ice cream sundaes at his newest concept in Mashantucket, Connecticut.

The Hudson, New York bakery's line of jams is set to launch on March 15.

The cake is among the first of Crumbl’s non-cookie offerings as the company dives into the exploration of other desserts.

The Dawn Exceptional European Style Chocolate Buttercreme is crafted to meet the tastes of both professional bakers and chocolate enthusiasts.

The collection includes four doughnuts coated, filled and drizzled with HERSHEY’S chocolate.

The brownie sector is enjoying an upswing, as snacking and eating on-the-go have become a huge area of opportunity as consumers’ schedules continue to be flexible.

Olivia Rodrigo’s GUTS Cookie will be featured as the seventh offering on Crumbl’s weekly menu, and can be found exclusively at locations within an hour of her performances.