Ingredients, especially those consumers perceive as being natural, are becoming increasingly important factors in purchasing decisions, according to recent data from Innova Market Insights.
The leading global manufacturer and distributor of bakery ingredients will share consumer insights, holiday-inspired flavors and samples of seasonal LTO concepts.
In its inaugural “Trend to Table” report, the company surveyed more than 10,000 consumers over the age of 18 for their thoughts on food purchasing decisions.