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The late-night bakery chain is treating its loyal fans in October.

Chef Eleonora Lahud unveils some of baking's best-kept secrets.

Take advantage of fall festivities with these tips to get your bakery into the seasonal spirit for Halloween and Dia de los Muertos.

The chain will donate 20 percent of sales of Courage-themed products to The Pink Agenda, a nonprofit committed to raising money for breast cancer research and care, as well as awareness of the disease among young professionals.

Drive traffic with holidays like Halloween and Día de Los Muertos. Offer sweet treats all month long and your customers will look forward to trying your newest creations.

The cookie will be available for limited dates in October and November.

The brand will donate one dollar from every case of Sweet Discovery Double Chocolate Cookie with Pink Gems sold through the end of October to a global-reaching charity focused on breast cancer research.

Retail bakeries understand the importance of the fall holidays and how much is at stake for their businesses.

The limited-edition macaron is a balance of light, airy meringue shells and a rich, spiced pumpkin filling that captures the essence of the season.